The Australian insurance sector increased spending on advertising by 6% in the year to May, according to the latest analysis by Nielsen. The findings highlight the sector’s growing need to capture ...
Australia's insurance sector has increased total advertising spend 4.7% year-on-year, according to data from Nielsen Ad Intel. From September 2024 to August 2025, insurers spent $463.7 million, up ...
New Castle, Delaware, Sept. 07, 2023 (GLOBE NEWSWIRE) -- Allied Market Research published a report, titled, “Insurance Advertising Market by Product Type (Life Insurance, and Non-life Insurance), ...
Insurance fraud is absolutely no laughing matter, so a new spot for American life insurer Ladder Insurance is as daring as it is different. The brand – well, more to the point its agency LA-based Fred ...
Dublin, Jan. 03, 2025 (GLOBE NEWSWIRE) -- The "Insurance Advertising Market Opportunities and Strategies to 2033" report has been added to ResearchAndMarkets.com's offering. The global insurance ...
Youi Car Insurance has pulled a television ad that featured a driver taking her eyes off the road to laugh with passengers after the Advertising Standards Board upheld a complaint from a concerned ...
Insurance Advertising Market Projected to Reach $30.2 Billion by 2032 with an 11.2% CAGR | AXA, Chubb NEW CASTLE, DELAWARE, UNITED STATES, May 24, 2024 /EINPresswire ...
Insurance may not be the most exciting topic. But insurance companies have created a competitive space where selling the promise of security is delivered through creative, memorable advertising ...
A life insurance ad featuring a widow expressing regret over her husband's lack of insurance has been widely criticized for insensitivity. The commercial was intended to highlight financial security ...