Every bank has a rewards program. It should be pretty straightforward: You use a travel credit card, earn points on your ...

Paid loyalty programs are an increasingly popular way for businesses to retain customers and increase brand loyalty. If you’re thinking about offering a paid loyalty program, you’re not alone.

According to new research, 80 per cent of Australians expect better offers and services from brands if they are members of a loyalty program. It comes as 93 per cent of Australians are enrolled in at ...

More than half of shoppers say they are more likely to sign up for a program during economic uncertainty, LoyaltyLion found.

When organizations take stock of which practices do the most to boost or protect the bottom line, customer loyalty programs should be near the top of the list. Industry logic says that it typically ...

Partner content - Australian brands are facing a new loyalty challenge, with consumers demanding more value, better ...

As CTO of Engage People Inc. Len Covello helps companies differentiate loyalty programs to deliver a better experience for their customers. With summer travel in full swing, frequent flyer loyalty ...

The future of loyalty is a frictionless flywheel that gains momentum with every joint success. Stop incentivizing purchases and start enabling program members’ success. Loyalty programs work best when ...

Find the best casino loyalty programs from leading operators. Learn about rewards, VIP tiers, bonus credits and exclusive ...